Using a Second Category on eBay
After having read our article on: Category Selection on eBay, you should recognize the importance of listing in the right category. This is a key principle. You now know that guiding potential buyers to your particular item(s) is one of the purposes and benefits of listing in specific categories.
One nice feature eBay offers is to list items in more than one category. You will pay an additional listing fee and your final value fee, should your item(s) sell, for this service, but could be money well spent if it drives buyers to your item(s). Selling is your purpose, listing is your process.
Using a Second Category listing is could be beneficial to you. If in your research for selecting the main or prime category you find it lists a second category of equal strength and traffic, you may want to consider adding the second category. This is true especially if your item(s) is unique or expensive. Given the extra fees for using a Second Category, it may not be profitable to use this feature for lower priced items.
You will find the Second Category space directly below the Prime or Main Category block on the listing page. Follow the same category selection proceedure as you used to select your main category–only select the alternate or second category, and press continue.
If you find three categories an item could be listed under you’re out of luck. Should this happen you probable haven’t done a thorough enough search when looking for an appropriate category. You’ll need to dig a bit deeper.
With time, and having listed several items, you’ll gain some expertise at recognizing when and what additional category you may want to use. Generally, you would use this feature sparingly.
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