Unless your visitors know what and where your affiliate links will take them, they may not do as you would like them to.  You have to promote your affiliate offers–pre-sell the product/service.  Visitors must first feel a measure of confidence in what you are offering them.  They must trust you first.

Just like assuming because you have a website that people will automatically come to you website, you can’t be any more sure they will just click on one of your affiliate links because it is there.  People have to feel the need to click on a link.  There must be some reward at the end of the commitment to go elsewhere.

One of the prime rolls you have as an affiliate marketer is to provide valuable information.  This information should be directed around the core of what you website is about.  Every effort should be made to “pre-sale” visitors on the services and products you are directing them to–your affiliations.  You can increase your income by enticing visitors to go to the affiliates who are sponsoring you.  In doing so you will increase the success of a buying action taking place . . . thus increasing  your income potential.

Just asking them to click on your links won’t work.  You need to give them a solid foundation and reason to go to your chosen affiliates.  Your articles should be focused on providing them with sufficient information and rationale for them to venture off to an unknown area.  Your credibility goes with each click to an affiliate link.  Do your best to give them adequate reasons to click on a link, and benefit from the experience at your affiliates.

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This entry was posted on Thursday, December 24th, 2009 at 11:52 am and is filed under Affiliate Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.